Friday, 13 September 2013

Research: Comedy Magazine cover; The Hangover




Hangover 2 magazine cover analysis

 
The masthead 'entertainment weekly' is big and bold in yellow which connotes happiness and laughter typically associated with comedy as a genre, it also suggests that the film is feel good encouraging audiences to go and see it. This also tells us that the magazine is a weekly release suggesting that it has very current information, this means the magazine is likely to be a lower price them some of its competitors.

The colours of the poster are predominantly light and warm linking with the masthead and the expressions on the faces of the main characters. Their Faisal expressions are commercial and mischievous linking to the genre. The plan green background suggests that the associations that come with the characters are enough to get audiences interested in learning about the film from the magazine. The position of the character on the page suggests that they are all equally as important and come as a trio, this builds interest into their relationships to each other. The audience will therefore search for answers inside the magazine.

The title of the film is presented in a similar manner to how it is on the official merchandise of the film, making it recognisable so the magazine appears more official. The big text underneath this 'bad boys' suggests the article is more a character profile than a feature on the films story line, the white stands out clearly against the background. However the text bellow reveals scenes and features that occur in the film. The phrase 'bad boys' attracts attention, sourcing from the cliche 'everyone loves a bad boy' attracting a female audience. The other text on the page is Brocken up by differences in text colour making the text on the page assess able and easy to read, therefore audiences are more likely to read it. Information on the magazine cover is unusually more verbal then visual when it comes to advertising the film, suggesting the strength of the characters allure is very strong.


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