Man of Steel film poster
The majority of the main image in the poster is blurred out which immediately draws the audiences eyes to the face of superman (the only bit in focus), giving him sole prevalence and suggesting that he is the only thing that is of true importance to the poster.
The location appears to be a city setting, this is very typical of action films (especially superhero films) as city setting suggest large amounts of crime giving the superhero a big role. Furthermore cities are always the target of villains as this is where they are likely to get maximum reaction impact.
The setting of the city is presented in dark cold colours such as black and grey, these dull colours suggest the city is in trouble or going through a dark time. The contradiction of this with Superman's bright costume make him look like the saviour, in the corner the shining sun gives the effect the Superman is shining making him look even more iconic, almost angelic. The character of superman appears to be flying over the city, this is an iconic part of all superman films/comics so using this to advertise the new film will really connect to the existing fan base.
The film title has the (again) iconic superman symbol which connects back to the original comic books. This is presented in the biggest font as it is the most important text, it will immediately draw the audiences eye.
The next biggest text is the list of main actors/actresses, fans of the actors behind the main characters may be drawn into seeing the film even if it is just in support of their favourite film stars.
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