Monday, 24 June 2013

Research: Romance Film poster; The Holiday




The Holiday film poster

 

The colours of the poster are predominantly warm without being garish, the high lighting suggests happiness.
The white strip across the middle of the page really makes the title and text around it stand out, written in black bold font.
The title is in the biggest font, making it very eye catching positioned in the middle of the page, this makes it clear what the film is actually called. The overall colouring of the poster has a light and festive feel suggesting that this film is one of the annual classics, to go with films such as Love Actually.
The two pictures show the four main characters, being split by the title suggests that there is differences between them, either they are long distances away from each other or don't know each other but live similar lives. As the two couples are in the same position it suggests that in the film they have similar roles. The loving expressions on the faces of the characters in question suggests the genre and tells the audience the film is about love, this also suggests a happy ending which will appeal to the target audience. This is reinforced by the colouring of the poster. The images on the poster look very realistic which suggests to the audience that what happens to the characters could happen to them in real life which gives the feel good factor to the audience.


The film poster advertises the film as well as stating who the director is and the actors/actresses that play the main characters, show casing what the films has to offer the audience. Famous faces such as Cameron Diaz and Kate Winslet will attract wide audiences from other films that they have starred in.

The poster doesn't have a tag line which suggests more is given away by the pictures then the wording. The wording is ordered in hierarchy, the most important text being the biggest and the least important the smallest.
 
 


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